STYLE

Kendall Jenner Is Unrecognizable In Marc Jacobs' New Ad Campaign

The "goth goddess" joins Missy Elliott, Marilyn Manson and more in the edgy photos.

23/06/2016 10:56 PM AEST | Updated 23/06/2016 10:56 PM AEST

Marc Jacobs has a talent for transforming his models to fit the story he's trying to tell for a given collection, both in runway shows and campaigns alike.  

For his star-studded Fall 2016 ads, which feature the likes of Cara Delevingne, Courtney Love, Marilyn Manson, Missy Elliott and more, the looks are dark, edgy and oh-so Marc Jacobs.

But of the full cast of characters in the campaign, it's Kendall Jenner as a "goth goddess" who is the most unrecognizable:

KENDALL, Supermodel I will always remember the first time I met Kendall during castings for our Fall 2014 fashion show. Katie Grand invited her to come by the studio for a brief introduction before she was photographed for the model boards. At the time, I knew very little about Kendall… As history now has it, her very first fashion show was for Marc Jacobs Fall 2014. Kendall has since been a part of every show along with being featured in our Spring ’15 ad campaign (also shot by David Sims). It goes without saying that Kendall has gone on to establish an incredible career for herself and every bit of it is a testament to her hard work, passion and desire. During castings for Fall ’16, due to the enormous height of the boots we designed, we had to make certain that each girl was able to walk (and walk safely). Kendall slid those boots on and walked around the studio as if she was in a pair of running shoes: statuesque, confident and just as enthusiastic and excited to be doing the show as if it was her first one. For me, it is the ability of a model to effortlessly transform into a look and character that makes her so appealing and inspiring. Photographed by David Sims for our Fall ’16 ad as a Goth Goddess is the sweet, kind and ultimate professional, Kendall Jenner.

A photo posted by Marc Jacobs (@themarcjacobs) on

The supermodel is giving us major "Edward Scissorhands" vibes, minus the scissors for hands and plus one pair of bleached eyebrows and one pair of ungodly-high platform boots (Jenner strode around in them "as if she was in a pair of running shoes," Jacobs wrote).

Jacobs, who penned loving messages to each one of his campaign stars on Instagram, lauded Jenner for her "hard work, passion and desire," adding that, to him, it's "the ability of a model to effortlessly transform into a look and character that makes her so appealing and inspiring."

Based on this photo alone, we're going to guess Jacobs is plenty inspired by this unrecognizable model. 

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