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This Powerful New Nike Ad Redefines What 'Girls Are Made Of'

We are way more than 'flowers', 'gossip' and 'marmalade'.
YouTube/NikeWomen

Looks like Nike Russia wants to redefine what its “girls are made of.”

A new, powerful ad by NikeWomen features a young girl performing what DesignTaxi called “one of the country’s famous children’s songs” in front of a large crowd.

The song begins by saying that girls are made of things like “flowers,” “gossip” and “marmalade,” all of which garners a warm reception from the audience.

But things take a powerful turn when the little girl on stage changes her tune to include qualities like “self-dedication,” “skill” and “perseverance,” all while strong female athletes dance, box and show off their strength around her.

The ad closes with the little girl on the soccer field, ready to make a goal before the words “You’re made of what you do” and “Believe in more” flash on the screen.

Believe in more, indeed. Check out the ad above.

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