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Zoe Foster-Blake Wants You To Be The Boss Of Your Break Up

Mend our broken hearts, Zoe.

15/03/2017 10:29 AM AEDT | Updated 15/03/2017 10:30 AM AEDT
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Zoe, could we love you any more?

Zoe Foster-Blake likes croissants, beer and massages. And break-ups. Well, she thinks they're largely misunderstood ("like Bieber") and wants you to see them as "a gift".

And she intends to prove it.

You gotta take back control. You gotta be the boss of your break-up. You gotta make it work for you. Zoe Foster-Blake

The author, beauty writer and skincare founder has launched her latest project, 'Break-Up Boss', an app to help women handle, heal and move on from their breakup in a positive way.

Seven years ago I decided to write a book on break-ups. Because I think they're a gift. A chance for epic growth. Painful but largely misunderstood, like Justin Bieber. But life got busy, and the idea was parked. Then, last year, I realised it should be an APP, not a book! So, I jammed a books' worth of content into a tidy little app, and today that app and idea is finally live. It's called Break-Up Boss, and it has a singular goal: to help women handle, heal and move on from their breakup in a healthy, positive way. To act as a digital pocket coach for your traumatised, fragile, gorgeous little heart. After all: Why should a break-up be the boss of your life, mood, personality, diet, social life, sleep patterns, and (now ravenous and atrocious) drinking habits? Fuck that. You gotta take back control. You gotta be the boss of your break-up. You gotta make it work for you. And hopefully, with Break-Up Boss, you will. With illustrations by the glorious @bymariandrew, and LOTS of advice (much of which you will hate me for), as well as very fun extra shit - like daily pep-peps, a 'text your ex' function and Spotify playlists - but I can't detail in full here or they'll turn the music up and usher me off stage, @breakupboss acknowledges that while break-ups definitely suck, you don't have to suck at break-ups. Link to story in my bio, or find the app in the App Store. (Android version almost finished!) #breakupboss breakupboss.com.au @breakupboss

A post shared by ZOË FOSTER BLAKE (@zotheysay) on

The project began seven years ago when Foster-Blake pitched a break-up advice book to her then publisher.

"I wanted to write it because I passionately believe break-ups are an intensely positive thing. And while they really, definitely hurt, so does all of the most important growth in our life," Foster-Blake said.

"After all, why should a break-up be the boss of your life, mood, personality, diet, social life, sleep patterns and (now ravenous and atrocious drinking habits? You gotta take back control. You gotta be the boss of your break-up. You gotta make it work for you."

Last year, Foster-Blake turned her attention to where the freshly broken-hearted tend to live. The phone. And so 'Break-Up Boss' was born.

Think of it as your pocket coach slash friend, filled to the brim with advice and handy hints (direct from Foster-Blake herself).

"Break-Up Boss gives you all of the tools and techniques to deal with all of the stages of your break-up, from blatant denial, to blind rage, to deep, unshakable misery and even those first, sweet strains of getting-over-it," she said.

And it's pretty as a picture, featuring illustrations from NYC-based writer, illustrator Mari Andrew.

Like this one:

And, this:

❤ANNOUNCEMENT!❤ Sooo I can't draw this week, BUT a couple months ago in full health, I drew a bunch of illustrations for a new app @breakupboss that you can buy RIGHT NOW! 💔 Created by genius/goddess/glowstick @zotheysay, Break-Up Boss is a gift for all of you who message me with tales of your broken hearts! (I read them and I cry over them and I think about you all the time!) It's basically a whole book in app form and it's empathetic, wise, funny, and triumphant. 💔 I love this app with all my healed heart (I used it myself a bit ago when I needed a positive and healthy way to move through heartbreak) and I'm soooo proud to be a part of it. Available NOW in the App Store (Android version coming right up :)))))

A post shared by Mari Andrew (@bymariandrew) on

Zoe, could we love you anymore?

Break-Up Boss is available now on the App store for $9.99, and will be coming to Android soon. Ten percent of all sales will go to Safe Steps, a family violence response centre in Victoria.

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