Good news for everyone with short (very short) attention spans.
Instagram is rolling out a new app called Boomerang. It allows you to capture a one-second burst of photos and stitch them together into a silent mini-video.
The result is something between a GIF and a video loop -- it can be played forwards and backwards and has the same subtle choppy effect of the GIFs we know and love.
Let's say your friend does a sick backflip off a ledge into a pool filled with Jell-O. That in itself would be cool, but capturing a Boomerang of it would be even cooler.
The app, which is available on iOS and Android, doesn't have its own feed; instead, the Boomerangs ('Rangs, if we dare?) are automatically saved to your camera roll and can be shared on Facebook, Instagram and other social media platforms.
H/T Tech Crunch
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