Kylie Jenner, You Don't Need To Pose In Your Underwear To Sell Lip Kits

Just sayin'.

03/02/2016 4:13 AM AEDT | Updated 03/02/2016 6:03 AM AEDT

When Kylie Jenner released her highly anticipated lip kit back in Nov. 2015, the three debut colors sold out in minutes. Since then, fans of the reality star have been waiting with bated breath for more colors to come out. 

Now, the 18-year-old finally decided to give the people what they want -- a sneak peek at one of the new colors. In true Kylie fashion, however, she did it in a pretty ... revealing way.

Could this be a new lip kit color? ;) @lipkitbykylie

A photo posted by King Kylie (@kyliejenner) on


Jenner shared a photo of herself on Snapchat Monday, posing in a bright red bra and underwear set to match the new color (a red she called "pretty bomb"). 

And while there's no denying Jenner looks amazing, we can't help but think of the many other ways she could have promoted the new color. With an Instagram following of nearly 50 million and status as the most viewed person on Snapchat, her star power alone is enough to sell, well, just about anything, and fast.


The Kardashians are not exactly praised for their wholesome image, but the whole thing just feels unnecessary. Sure, sex sells, but we're thinking people would still flock to buy her lip kits if she, say, wore a red shirt. 


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