28/08/2015 8:15 AM AEST | Updated 15/07/2016 12:51 PM AEST

World's First Incontinence Lingerie Collection Hits New Zealand Runway

Who decided sexy lingerie is explicitly for the young and beautiful? The world's first designer incontinence lingerie collection debuted at New Zealand Fashion Week on Thursday -- proving that luxury smalls are a desire of women of all ages (and bladder strengths).

Confitex's Hi-Life Collection showcased 30 looks -- ranging from day-time wear, to softer evening lingerie to the first g-string designed for light incontinence. And the designs aren't half bad, either.