This was published 8 years ago
Netflix or Stan: What kind of streaming service user are you?
By Ebony Bowden
Streaming giant Netflix is on the rise in Australia, with one in 10 homes around the country subscribing to the service since its local launch in March.
But let's not forget competitors Stan and Presto are also vying for a chunk of your screen time. How could you possibly choose which one is the right fit for you?
The average user for each service is a closely guarded secret, so we'd thought we'd dream up our own idea of a typical Netflix and Stan user.
Read on to find out which kind of TV streaming user you are.
You're a Netflix user if:
Netflix is slick and ahead of the curve, just like you.
One million Australians subscribe to the service today, but more than 200,000 people accessed Netflix US by using private networks before it was available locally.
That's a lot of technically savvy people.
You take your streaming and content seriously, which is probably why you signed up for Netflix early in the piece.
For you, there is no streaming service but Netflix. Original content is king, and Netflix has it all. This is the company that brought you House of Cards, afterall.
Don't forget Orange Is the New Black, Bloodline, The Killing and Narcos, too.
New research from Roy Morgan shows 19 per cent of young households have Netflix, which explains why "Netflix and chill" has become the biggest pick-up line among twenty-somethings.
You likely work in advertising or media, like your coffees black and your television shows critically-acclaimed.
You're a Stan user if:
You don't like following the crowd and will tell anyone who listens why Android phones are far superior to iPhones.
Sure, Stan only has 300,000 subscribers, but you know this growing streaming service offers some of the finest shows on television.
Critically acclaimed shows UnReal, Transparent and Better Call Saul are exclusive to Stan, as well as classics such as Community and Friends.
We know. It's pretty cool being able to brag about how great UnReal is while your Netflix-loving friends scratch their heads.
You're also a big fan of Australian television, and Stan's new original series No Activity starring Patrick Brammall ticks all the boxes.
You don't need the frills in life, you just want functionality. Rebel Wilson dressed as a weird golden mermaid can stay though.
You likely work in banking or insurance and already analysed the pros and cons of each of these services in a spreadsheet.
Stan is jointly owned by Fairfax Media and Channel Nine.