24/11/2015 6:32 PM AEDT | Updated 15/07/2016 12:51 PM AEST

Jarryd Hayne Launches Own Clothing Brand, 'Jarryd Hayne Apparel'


Jarryd Hayne might not be making moves on the NFL field for some time to come, but off the field, the Hayne Plane is still gearing up for takeoff.

After a stellar start to his NFL career, the former Parramatta Eels star has since suffered the dual ignominy of being first waived by the San Francisco 49ers then re-signed but relegated to their practice squad.

He has not been picked to run out on the field since mid-October, instead helping out on the training paddock.

Despite the lagging on-field fortunes, however, Hayne's latest news might inject some much-needed spark into his campaign to establish himself as an American football superstar -- the launch of his own clothing line.

@jarrydhayneapparel is in the final stages now !! Limited release available for men, women and youth.Follow Twitter @...

Posted by Jarryd Hayne Apparel on Sunday, 22 November 2015

On Tuesday evening, Hayne posted a photo announcing the imminent release of the clothing line -- and yes, he's using the plane/take-off gag.

From a few sneak peeks of the apparel range, it seems to lean heavily on red, black and gold -- the colours of the 49ers -- with Hayne's jersey number 38 also featured prominently.

Ladies red tank available soon! S,M,L,XL #jarrydhayneapparel

Posted by Jarryd Hayne Apparel on Monday, 23 November 2015

The icon on the hats and shirts is a "JH" wrapped inside what looks like a bird emblem. Hayne has been spotted sporting the emblem as early as August, when he wore a red shirt bearing the logo to a 49ers press conference. At the time, the Sydney Morning Herald reported the logo as being a "Fijian falcon."