The 2016 Australian Olympic Team uniform was revealed on Wednesday morning at Bondi's Icebergs, Sydney.
Created by Australian brand Sportscraft for the seventh time, the design team had the somewhat tricky task of working with the Australian national colours of green and gold, in addition to creating a sharp aesthetic that can also bear the Rio heat.
"The uniform created for London was branded one of the best by the 2012 Australian Olympic team; so it was important for us to listen to what the athletes loved, adding new exciting elements of surprise and a fresh update that is perfect for Rio," Adrian Jones, CEO APG & Co. said.
The hero piece of both the male female outfits is undoubtedly the jacket, this year featuring a retro candy stripe green and white design in a seersucker fabric. A notable feature is the lining, on which all previous Australian Olympic gold medalists names are listed.
The 2016 blazer design.
The athletes will enter the Opening Ceremony wearing the tailored cotton blazers, finished with a gold embroidered coat of arms badge. Other key design details include the ladies silk scarf printed with the Southern Cross, 100 percent extra fine Australian Merino wool knits, and a green and gold knitted men’s neck tie.
“It’s fantastic. As we all know in Rio it will be hot in August and so lightweight fabrics are very suitable for summer, very comfortable for the athletes, and very traditional, and I happen to be a fan of the seersucker, so a nice little bit of a stripe is a good detail," said Sportscraft Brand Ambassador Naomi Watts, commenting on the uniform.
TOMS is providing the official shoe for the Australian Olympic Team. Dedicated to 'giving back', TOMS now donates free shoes in more than 70 countries around the world, including Australia, and has given over 50 million pairs of shoes to children in need to date. Pretty impressive. As always, for every shoe purchased, a new pair of shoes is given to a child in need.
We've got to say, it's a pretty sharp get-up, all things considered.
