Ian Thorpe has stepped further out of the pool into business, which appears not to be too far from the pool again.
On Friday night the Olympic medallist tweeted his excitement to launch his latest business venture, Thorpedo Pool Cleaning, along with a link to the website which will go live in two days.
An ad for the swimmer's latest business venture has surfaced on Youtube which is both elusive and a little moody.
Take a look and make of it what you will:
We have no doubt there will be a few people tuning in to the countdown on Sunday.