New World Airline Ranking Puts Qantas In The Top 20

Virgin Australia isn't far behind.

Qantas has placed in the top 20 in a new ranking of the world's airlines, and researchers say Australians should be satisifed with their local air travel offerings.

Ever since Dustin Hoffman's character gave the airline's safety track record a shout-out in 1988 film Rain Man, it's held a special place in Australia's consciousness and some could be forgiven for thinking it should be number one.

Yet the report's author Rico Merkert told The Huffington Post Australia its top 20 ranking was good considering it was not a five-star airline.

Chinese air carrier Hainan Airlines offers the world's best service.
Chinese air carrier Hainan Airlines offers the world's best service.

"It is being compared to the world's seven five-star airlines that are really offering that very high level of quality so Qantas is doing quite well," Merkert said.

"If you look at Qantas, Virgin Australia and Air New Zealand's service levels and [overall ranking], this shows that Australasia did quite well in this study."

Merkert is associate professor in aviation management at the University of Sydney Institute of Transport and Logistics Studies.

He created a series of new global airline rankings, first by combining service quality and customer reviews, where Qantas scored a top-five rank rating.

Global Airlines Ranked By Service Level

1. Hainan Airlines, Qatar Airways, Singapore Airlines tied with a score of 4.75 stars

2. Asiana Airlines with a score of 4.5 stars

3. Bangkok Air, Cathay Pacific, Malaysia Airlines tied with a score of 4.25 stars

4. All Nippon Airways, Garuda Indonesia, JetBlue, Oman Air and Virgin America tied with 4 stars

5. Qantas, Virgin Australia, Air New Zealand, Air Astana, Etihad Airways, Japan Airlines and Luxair tied with 3.75 stars

Merkert said he was not surprised China's Hainan Airlines was ranked alongside Qatar Airways and Singapore Airlines as offering the world's best service.

"You may have heard of Qatar Airways and Singapore Airlines but Hainan Airlines is a little lesser known in Australia," Merkert said.

"I think maybe because of where it operates."

This morning's announcement that Virgin Australia had signed a deal with Hainan Airways' parent company would most probably see Virgin Australia's score increase over time, Merkert said.

"It indicates nicely where Virgin Australia is headed," Merkert said.

Qatar Airways is known for its high level of service.
Qatar Airways is known for its high level of service.

The report also analysed a range airline markers like profitability, the airline's number of staff and kilometres traveled to create an efficiency metric.

"This hasn't been done before and the really interesting bit about the paper for me was to see whether we could create one model -- one efficiency analysis," Merkert said.

Global Airlines Ranked By Efficiency

  1. SkyWest
  2. Condor
  3. KLM
  4. US Arways
  5. Air Arabia
  6. JetBlue
  7. Thomson
  8. Air Transat
  9. Qatar
  10. Thomas C
  11. Allegiant
  12. Wizz Air
  13. Hainan
  14. Spirit
  15. Air France
  16. Cathay Pacific
  17. Alaska
  18. Iceland Air
  19. Qantas
  20. Japan Airlines

He also created a second ranking looking at airline input and resources, which ranked Qantas 14th.