The president's son appeared on "Fox & Friends" Wednesday morning and denounced Woodward's book, Fear: Trump in the White House, as fiction.
It all started when co-host Steve Doocy noted that the book and last week's anonymous New York Times op-ed criticizing the president as amoral and vapid have stirred fresh chaos in the White House.
Eric Trump pushed back, saying the media only wants to make his dad look bad.
"Don't you think people look through the fact, you can write some sensational, nonsense book, CNN will definitely have you on there because they love to trash the president," Trump said.
Then, in what some people interpret as a dog whistle to white nationalists, Trump added:
It'll mean you sell three extra books, you make three extra shekels, at the behest of the American people, at the behest of our country, that's doing a phenomenal job by every quantifiable metric. Is that really where we are?
The shekel is the currency used in both ancient and modern-day Israel. Keegan Hankes, senior research analyst at the Southern Poverty Law Center's Intelligence Project, which tracks hate groups, noted that the term also can be used as a slur.
"Shekels is a derogatory term used by white supremacists that ties into the myth that Jewish people only care about money," Hankes told HuffPost. The term is tied to the anti-Semitic conspiracy theory that Jews control the financial system, she said, and is "used constantly by the extreme right and particularly neo-Nazis."
Trump's use of the word on Fox News "certainly seems like a dog whistle," Hankes added.
Watch Trump on "Fox & Friends" below.
Unsurprisingly, Trump was heavily criticized on Twitter: