20/11/2020 1:32 AM AEDT | Updated 20/11/2020 9:23 AM AEDT

Watch How Companies Tackle 2020's Big C-Word In This Year’s Holiday Ads

From a coronavirus-secure ballet performance to the scrapping of Santa's "naughty list."

This year’s holiday ads are a perfect antidote to the year from hell.

And one way or another, they find ways to address the big C-word of 2020: coronavirus.

In a year dominated by the pandemic, some businesses tackled the public health crisis head on in their holiday spots.

British supermarket Tesco decided with its tongue-in-cheek commercial that there was “no naughty list” this season ― even for those who forgot to properly wash their hands ― because of the difficulties endured by many.

Amazon, meanwhile, told the tale of a determined ballet dancer who gets to perform, albeit in a socially distanced style.

Other companies acknowledged the health emergency in more subtle ways, such as British department store John Lewis’ animated acts of kindness:

Check out the other holiday ads below. We’ll add more as they arrive.

  • Give With All Your Heart (Kohl's)
  • Inner Child (McDonald's UK)
  • We Believe (SuperValu)
  • From Our Family To Yours (Disney UK)
  • Christmas Is What You Make It (Hobby Lobby)
  • Realizing What Really Matters (Home Store + More)
  • And I Think To Myself (Lego)
  • Christmas Is This Very Moment (Very.co.uk)
  • The Lil' Goat (TK Maxx)
  • Make It A Christmas To Remember (Toys 'R' Us Australia)
  • A Sausage CaRoll (Walkers Crisps)
  • Kevin's Out In The Cold (Aldi)
  • The Night (Way) Before Christmas (Westfield AU)
  • Making Christmas Special (Morrisons)
  • A Comfy Carol With Wallace & Gromit (DFS)
  • We Will Hug Again (Zalando)
  • Elephant Trail (WWF)
  • Mince Pie Dancer (Dobbies Garden Centres)
  • Gucci Gift 2020 (Gucci)
  • We're All Homemakers (Woodie's)
  • Big On A Christmas You Can Believe In (Lidl)
  • Gift Like You Mean It: New Guy (Etsy)
  • Gravy Song (Sainsbury's)
  • An Evening with AbracaDaisy & The Incredible Lucy (Argos)
  • Father Christmas To The Rescue (Barbour)
  • Fake Shake (Dreamies)
  • Christmas Is On (Deliveroo)
  • Perfect Portions (Sainsbury's)