Seven days...
In what just might be the creepiest promotional prank ever, an actor plays Samara β the terrifying little girl from the βRingβ films β and crawls out of a TV in an electronics store:
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Some customers canβt get out of the room fast enough.
Can you blame them?
The elaborate prank was done to help promote βRings,β the third installment in the U.S. version of the franchise, which opens on Feb. 3. Watch the trailer below: